Your first TV commercial done right
Pricing*
High-end TV spots - done right and built to scale. Transparent pricing with no hidden fees or production bloat.
From Insight to Impact
The $100k TV Spot is over: we build CTV systems that bridge the gap to 20x the results for the same TV investment.
FirstCut builds high-end TV commercials without the $100k gamble. We trade slow production for fast testing that finds your next growth lever.
FirstCut removes the $100,000 barrier so your brand's potential is limited only by your imagination - not your production budget. Learn about our process here.
The $100k TV spot is over. We build high-performance systems that bridge the gap to 20x the results for the same investment. Learn about our process here.
The Legacy Model
Traditional TV spots often require a $100k entry. This is a high-stakes, one-shot gamble with zero room for pivots. If the creative misses, the budget is gone, leaving you with a masterpiece that doesn’t move the needle.
One Chance at Success
1 Chance at Succes
The FirstCut Way
We scale with your ROI. Starting small, a $100k journey with us yields 20 distinct variations to test and optimize hooks. Your potential is limited only by your imagination - not an outdated barrier to entry.
20 Chances at Success
Pricing Structure
1 TV Spot
2 TV Spots
CTV Done Right
15/30 sec both included
Claim your spot
Stop betting your entire vision on the "one-shot" creative lottery. Whether you are a Brand Founder looking for data-backed growth or an Agency Owner ready to scale your client offerings, we build the roadmap to get you there without the traditional six-figure friction.
$10,000
$10,000
Multi-Cut (2 Spots)
Save $4K
Two broadcast 4k TV commercials built on our growth framework (15/30 sec versions of each).
What’s included
Two broadcast-ready TV spots
Two 15 sec versions
Two 30 sec versions
Landing page/banners image assets
8 Stages of production
Strategic Scripting & Hooks
$3,500
$3,500
Optional
Done With You Setup
Expert technical campaign setup in your desired platform (e.g., Vibe, MNTN, DV360, or tvScientific).
What’s included
Expert technical campaign setup
Audience targeting
Attribution setup
Initial campaign launch
No campaign management
No campaign optimization
$3,000
$3,000
/month (Optional)
Done for You Campaigns
PRO
Full-service media management with a focus on growth using real-time data to maximize your ROI.
What’s included
Campaign launch
Daily optimization
Monthly reporting
Advanced attribution
Manage your media spend
You own all data
FAQ
Strategy & Performance
01
How is CTV different from traditional linear TV?
02
Can I target my specific local area?
03
What is "Performance TV"?
04
Does CTV help my other ads (Search/Social) perform better?
05
What kind of "Signal" should I look for in a first campaign?
Creative & Production
06
Do I need a Hollywood-sized budget for the commercial?
07
Why do I need a QR code on the screen?
08
How long should my first commercial be?
09
Do you use AI to make these commercials?
10
Why is your client list private?
Implementation & Logistics
11
Which platforms will my ads actually run on?
12
How long does it take to get on the air?
13
Do I need a massive media budget to work with you?
14
Do I own the commercial after it’s made?
Pricing & Transparency
15
Is CTV more expensive than Facebook or Instagram ads?
16
Are there hidden "platform fees" or markups?
17
How much does FirstCut cost?
18
What does "Fixed Price" actually mean?
19
Do you work with advertising agencies?
Your first TV commercial done right
Pricing*
High-end TV spots - done right and built to scale. Transparent pricing with no hidden fees or production bloat.
From Insight to Impact
The $100k TV Spot is over: we build CTV systems that bridge the gap to 20x the results for the same TV investment.
FirstCut removes the $100,000 barrier so your brand's potential is limited only by your imagination - not your production budget. Learn about our process here.
The Legacy Model
Traditional TV spots often require a $100k entry. This is a high-stakes, one-shot gamble with zero room for pivots. If the creative misses, the budget is gone, leaving you with a masterpiece that doesn’t move the needle.
One Chance at Success
The FirstCut Way
We scale with your ROI. Starting small, a $100k journey with us yields 20 distinct variations to test and optimize hooks. Your potential is limited only by your imagination - not an outdated barrier to entry.
20 Chances at Success
Pricing Structure
1 TV Spot
2 TV Spots
CTV Done Right
15/30 sec both included
Claim your spot
Stop betting your entire vision on the "one-shot" creative lottery. Whether you are a Brand Founder looking for data-backed growth or an Agency Owner ready to scale your client offerings, we build the roadmap to get you there without the traditional six-figure friction.
$10,000
$10,000
Multi-Cut (2 Spots)
Save $4K
Two broadcast 4k TV commercials built on our growth framework (15/30 sec versions of each).
What’s included
Two broadcast-ready TV spots
Two 15 sec versions
Two 30 sec versions
Landing page/banners image assets
8 Stages of production
Strategic Scripting & Hooks
$3,500
$3,500
Optional
Done With You Setup
Expert technical campaign setup in your desired platform (e.g., Vibe, MNTN, DV360, or tvScientific).
What’s included
Expert technical campaign setup
Audience targeting
Attribution setup
Initial campaign launch
No campaign management
No campaign optimization
$3,000
$3,000
/month (Optional)
Done for You Campaigns
PRO
Full-service media management with a focus on growth using real-time data to maximize your ROI.
What’s included
Campaign launch
Daily optimization
Monthly reporting
Advanced attribution
Manage your media spend
You own all data
FAQ
Strategy & Performance
01
How is CTV different from traditional linear TV?
02
Can I target my specific local area?
03
What is "Performance TV"?
04
Does CTV help my other ads (Search/Social) perform better?
05
What kind of "Signal" should I look for in a first campaign?
Creative & Production
06
Do I need a Hollywood-sized budget for the commercial?
07
Why do I need a QR code on the screen?
08
How long should my first commercial be?
09
Do you use AI to make these commercials?
10
Why is your client list private?
Implementation & Logistics
11
Which platforms will my ads actually run on?
12
How long does it take to get on the air?
13
Do I need a massive media budget to work with you?
14
Do I own the commercial after it’s made?
Pricing & Transparency
15
Is CTV more expensive than Facebook or Instagram ads?
16
Are there hidden "platform fees" or markups?
17
How much does FirstCut cost?
18
What does "Fixed Price" actually mean?
19
Do you work with advertising agencies?
Your first TV commercial done right
Pricing*
High-end TV spots - done right and built to scale. Transparent pricing with no hidden fees or production bloat.
From Insight to Impact
The $100k TV Spot is over: we build CTV systems that bridge the gap to 20x the results for the same TV investment.
FirstCut removes the $100,000 barrier so your brand's potential is limited only by your imagination - not your production budget. Learn about our process here.
The Legacy Model
Traditional TV spots often require a $100k entry. This is a high-stakes, one-shot gamble with zero room for pivots. If the creative misses, the budget is gone, leaving you with a masterpiece that doesn’t move the needle.
One Chance at Success
The FirstCut Way
We scale with your ROI. Starting small, a $100k journey with us yields 20 distinct variations to test and optimize hooks. Your potential is limited only by your imagination - not an outdated barrier to entry.
20 Chances at Success
1 TV Spot
2 TV Spots
15/30 sec both included
Claim your spot
Transparent pricing tailored to your needs. Let’s discuss your project and find a plan that works for you.
$10,000
$10,000
Multi-Cut (2 Spots)
Save $4K
Two broadcast 4k TV commercials built on our growth framework (15/30 sec versions of each).
What’s included
Two broadcast-ready TV spots
Two 15 sec versions
Two 30 sec versions
Landing page/banners image assets
8 Stages of production
Strategic Scripting & Hooks
$3,500
$3,500
Optional
Done With You Setup
Expert technical campaign setup in your desired platform (e.g., Vibe, MNTN, DV360, or tvScientific).
What’s included
Expert technical campaign setup
Audience targeting
Attribution setup
Initial campaign launch
No campaign management
No campaign optimization
$3,000
$3,000
/month (Optional)
Done for You Campaigns
PRO
Full-service media management with a focus on growth using real-time data to maximize your ROI.
What’s included
Campaign launch
Daily optimization
Monthly reporting
Advanced attribution
Manage your media spend
You own all data
FAQ
Strategy & Performance
How is CTV different from traditional linear TV?
Can I target my specific local area?
What is "Performance TV"?
Does CTV help my other ads (Search/Social) perform better?
What kind of "Signal" should I look for in a first campaign?
Creative & Production
Do I need a Hollywood-sized budget for the commercial?
Why do I need a QR code on the screen?
How long should my first commercial be?
Do you use AI to make these commercials?
Why is your client list private?
Implementation & Logistics
Which platforms will my ads actually run on?
How long does it take to get on the air?
Do I need a massive media budget to work with you?
Do I own the commercial after it’s made?
Pricing & Transparency
Is CTV more expensive than Facebook or Instagram ads?
Are there hidden "platform fees" or markups?
How much does FirstCut cost?
What does "Fixed Price" actually mean?
Do you work with advertising agencies?