

Your first TV commercial done right
FAQ*
Everything you need to know about our process. From the science of attention to premium TV delivery, get the facts on how we scale.
Answers for Growth
Attention is a science. Browse our FAQ to see how we bridge the gap between cinematic vision and the modern big screen.
FAQ
Strategy & Performance
01
How is CTV different from traditional linear TV?
02
Can I target my specific local area?
03
What is "Performance TV"?
04
Does CTV help my other ads (Search/Social) perform better?
05
What kind of "Signal" should I look for in a first campaign?
Creative & Production
06
Do I need a Hollywood-sized budget for the commercial?
07
Why do I need a QR code on the screen?
08
How long should my first commercial be?
09
Do you use AI to make these commercials?
10
Why is your client list private?
Implementation & Logistics
11
Which platforms will my ads actually run on?
12
How long does it take to get on the air?
13
Do I need a massive media budget to work with you?
14
Do I own the commercial after it’s made?
Pricing & Transparency
15
Is CTV more expensive than Facebook or Instagram ads?
16
Are there hidden "platform fees" or markups?
17
How much does FirstCut cost?
18
What does "Fixed Price" actually mean?
19
Do you work with advertising agencies?

Let's Discuss Your Project
(FCTV — 02)
CTV Done Right
Contact Now
Contact Us
Ready to stop taking gambles and start making commercials that work? Whether you are ready to scale an existing campaign or looking for your very first win on TV, let us map the fastest path to your next growth lever.
A conversation to see if we can help
No commitment
CTV Playbook Pitch
(FCTV — 01)
Get Playbook

Understand CTV
Start with the DIY Playbook
A simple guide to launching CTV the right way
We make commercials for brands that are tired of guessing. We recommend starting with the Playbook. It is our proprietary roadmap for avoiding the common pitfalls of TV and finding your Fat Tail winners. Learn the system, then let us build the engine.
CTV Playbook Pitch
(FCTV — 01)
Get Playbook

Understand CTV
Start with the DIY Playbook
A simple guide to launching CTV the right way
We make commercials for brands that are tired of guessing. We recommend starting with the Playbook. It is our proprietary roadmap for avoiding the common pitfalls of TV and finding your Fat Tail winners. Learn the system, then let us build the engine.


Your first TV commercial done right
FAQ*
Everything you need to know about our process. From the science of attention to premium TV delivery, get the facts on how we scale.
Answers for Growth
Attention is a science. Browse our FAQ to see how we bridge the gap between cinematic vision and the modern big screen.
FAQ
Strategy & Performance
01
How is CTV different from traditional linear TV?
02
Can I target my specific local area?
03
What is "Performance TV"?
04
Does CTV help my other ads (Search/Social) perform better?
05
What kind of "Signal" should I look for in a first campaign?
Creative & Production
06
Do I need a Hollywood-sized budget for the commercial?
07
Why do I need a QR code on the screen?
08
How long should my first commercial be?
09
Do you use AI to make these commercials?
10
Why is your client list private?
Implementation & Logistics
11
Which platforms will my ads actually run on?
12
How long does it take to get on the air?
13
Do I need a massive media budget to work with you?
14
Do I own the commercial after it’s made?
Pricing & Transparency
15
Is CTV more expensive than Facebook or Instagram ads?
16
Are there hidden "platform fees" or markups?
17
How much does FirstCut cost?
18
What does "Fixed Price" actually mean?
19
Do you work with advertising agencies?

Let's Discuss Your Project
(FCTV — 02)
CTV Done Right
Contact Now
Contact Us
Ready to stop taking gambles and start making commercials that work? Whether you are ready to scale an existing campaign or looking for your very first win on TV, let us map the fastest path to your next growth lever.
A conversation to see if we can help
No commitment
CTV Playbook Pitch
(FCTV — 01)
Get Playbook

Understand CTV
Start with the DIY Playbook
A simple guide to launching CTV the right way
We make commercials for brands that are tired of guessing. We recommend starting with the Playbook. It is our proprietary roadmap for avoiding the common pitfalls of TV and finding your Fat Tail winners. Learn the system, then let us build the engine.


Your first TV commercial done right
FAQ*
Everything you need to know about our process. From the science of attention to premium TV delivery, get the facts on how we scale.
Answers for Growth
Attention is a science. Browse our FAQ to see how we bridge the gap between cinematic vision and the modern big screen.
FAQ
Strategy & Performance
How is CTV different from traditional linear TV?
Can I target my specific local area?
What is "Performance TV"?
Does CTV help my other ads (Search/Social) perform better?
What kind of "Signal" should I look for in a first campaign?
Creative & Production
Do I need a Hollywood-sized budget for the commercial?
Why do I need a QR code on the screen?
How long should my first commercial be?
Do you use AI to make these commercials?
Why is your client list private?
Implementation & Logistics
Which platforms will my ads actually run on?
How long does it take to get on the air?
Do I need a massive media budget to work with you?
Do I own the commercial after it’s made?
Pricing & Transparency
Is CTV more expensive than Facebook or Instagram ads?
Are there hidden "platform fees" or markups?
How much does FirstCut cost?
What does "Fixed Price" actually mean?
Do you work with advertising agencies?

Let's Discuss Your Project
Contact Now
Contact Us
Ready to stop taking gambles and start making commercials that work? Whether you are ready to scale an existing campaign or looking for your very first win on TV, let us map the fastest path to your next growth lever.
A conversation to see if we can help
No commitment
CTV Playbook Pitch

Understand CTV
Start with the DIY Playbook
A simple guide to launching CTV the right way
We make commercials for brands that are tired of guessing. We recommend starting with the Playbook. It is our proprietary roadmap for avoiding the common pitfalls of TV and finding your Fat Tail winners. Learn the system, then let us build the engine.